Text by Eunica Escalante
Photos Courtesy of Prada
Set against placid, mirror-like waters, the Prada Days of Summer collection emerges as a study in effortless elegance. Each garment carries the calm of the horizon — fluid, unhurried, imbued with a sense of lightness.
The garments are designed not just for summer, but for the suspension of time the season brings. Models Kendall Jenner and Hunter Schafer are poised on a pastel gozzo, as if setting forth on a great adventure.
The sea and sky blur into a single, infinite gradient of blue, a quiet backdrop for a wardrobe that invokes a sweet get away. Calm waters and a warm sky set the scene for a magical Prada summer.
Every garment in the collection floats between worlds — city and sea, structured and relaxed, formal and free. The result is a wardrobe that ushers in the season, on the cusp of summer’s great escape.
Photographer Olivia Hadlee Pearch’s lens transforms fashion into a visual poem: minimal, expressive, elemental. It is all a celebration of summer’s ability to free one from life’s everyday constraints.
At the heart of the Prada Days of Summer collection lies a sense of embarkation, a first step into the heady unknown. The collection invites the wearer not just to dress, but to drift and dream and begin again.
